Solar sales insights from the Radiant team.
Articles, guides and playbooks on winning and closing solar work in the UK. Written for the people doing the selling.
Commercial solar leads in the UK: how the providers actually compare
An honest comparison of where UK installers buy commercial solar leads in 2026. Exclusivity, pricing models, system sizes and what a commercial lead should contain.
ReadResidential solar leads in the UK: how the options actually compare
An honest comparison of where UK installers buy residential solar leads in 2026, and how generating your own enquiries with OpenLead differs from buying names.
ReadHow to get solar leads without buying them
Local search, a quote tool on your own site, reviews and referrals: how UK installers build an owned enquiry channel, with realistic timescales for each.
ReadSolar appointments vs leads: what should you buy?
A solar appointment costs more than a lead but lands on your survey diary. Which fits your team depends on capacity and follow-up. How to decide.
ReadHow to qualify a commercial solar enquiry
The checklist that separates a real commercial solar opportunity from a time-waster: consumption, ownership, roof, timeframe, funding and decision-maker.
ReadExclusive vs shared solar leads: which should you buy?
Shared solar leads are cheaper but you race four other installers. Exclusive cost more and convert better. How to choose, and how to spot fake exclusivity.
ReadWhat do commercial solar leads cost in the UK?
What you pay for commercial solar leads in the UK, why they cost more than residential, and the one number that actually decides if they are worth it.
ReadAlways book the next step
The single habit that keeps solar deals moving: never leave a meeting without the next one booked, and always get the decision makers in the room.
ReadQualifying solar leads: who to prioritise
How to spot the solar leads worth your time, and the quick checks that tell you whether a property, a person and a project are a real fit.
ReadFollow up so solar leads never go cold
Most solar sales are lost to silence, not to a no. A simple, consistent follow-up routine turns hesitant enquiries and stalled quotes into installs.
ReadSell solar by educating, not pushing
Modern solar buyers can smell a hard sell. Here is how to win with a consultative, survey-led approach that answers the three questions every customer is really asking.
ReadWelcome to the Knowledge Base
This is where Radiant guides, training and best practice will live. More is on the way.
ReadReady to put it into practice?
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